
The "Lake Light" app, focused on the points of interest of the Como area and developed on the occasion of the Christmas markets 2018, is divided into 4 main branches accessible only through registration: 1) Georeferenced tourist guide on points of interest combined with boat tours on the lake; 2) Georeferenced events uploaded and managed by the municipalities participating in the initiative; 3) Section on points of interest of the place: villages, itineraries, where to eat and sleep, shopping; these are navigable manually and not georeferenced; 4) Section of announcements published by the operators of private navigation. It is therefore a digital tourist guide whose purpose is to offer a complete service during the navigation experience on the lake: the tourist will not just enjoy the visual show organized for the Christmas holidays, but will receive notions useful to complete the experience from a cultural point of view. Starting from this function implemented by the other 3 branches described, the tourist will have at his disposal an instrument that will accompany him during the entire stay, turning the holiday into a real experience of knowledge of the territory.