"Emlaak Financials" is a mutual fund aggregator platform offering mutual fund products from across Pakistan’s mutual industry with a completely digital experience. In essence, the Emlaak Financials platform offers a Mutual Funds Market Place with digital account opening and swift online investment with centralized tracking of the entire mutual fund portfolio on a single platform. This mobile app extends all the features of the Emlaak Financials platform, facilitating the investors to explore mutual fund products, perform detailed yet easy-to-do analysis, open mutual fund accounts and perform online transactions with convenience and ease. By creating an account through Emlaak Financials, investors can avail the following benefits: · One-Stop Shop: A complete array of mutual funds on a single platform · Transparency: Online tools, expert research, smart analytics and comprehensive overview to pick the best suited fund · Quick onboarding: Simplified online account opening process · Online transactions: Quick and hassle free online investments and redemptions · Fund switching: Swift switching between funds and fund managers · Portfolio Tracking & Reporting: Ongoing Monitoring and evaluation of entire portfolio in one place · E-Statements: Online account statement generation of the mutual fund holdings